Brilliant Ideas Podcast Episode Library
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Offering a free eBook is a fantastic way to attract new clients and highlight your expertise. But how can you take your free eBook and turn it into something that not only builds your audience but also drives sales? Here are three strategies to help you make the most out of your free eBook. Create […]
Cold-calling and sales calls are rarely anyone’s idea of a good time. If you’re like me, the thought of picking up the phone and dialing numbers you’ve never called before can feel like a special kind of torture. I’ve never been a fan of it. It’s awkward, nerve-wracking, and frankly, I’d rather do almost anything […]
Your perfectionism is the enemy of progress in your business (you know it’s true!) Perfectionism—it’s that little voice in your head telling you that everything needs to be flawless before you can share it with the world. Sounds like a good thing, right? But here’s the kicker: perfectionism can actually be your biggest enemy to […]
This guide is here to kickstart your next step and show you how to take what you know and turn it into a course. You’ve got a ton of knowledge in your head, and you’re thinking, “Hey, I could totally turn this into a course!” But then you wonder, where do you even start? Don’t […]
Have you tried to upsell your nutrition services, but it just gives you the big “ICK”? What is Upselling? Upselling your nutrition services is a sales strategy where you encourage your clients to purchase additional products or services that complement your main offerings. It’s a way to increase the value of a sale by offering […]
Should you lower your pricing for your brand new nutrition program? That is a multi-layered question that depends on your business model, the type of services you offer, your audience, your audience’s buying behavior, how connected they are to your brand, and outside influences of an economic landscape that may be beyond your control. While […]
This is why I prioritize slow mornings in my business For more than a decade, I’ve worked in an office environment where I would rush out the door, barely eating breakfast, just to make it on time for my 8:30 a.m. shift. As soon as I walked into my office space, I flipped the switch […]
In this post, I share: Live Cooking Classes I admit, this one takes a bit of time to set-up but you won’t regret putting in the work. If you’re teaching your clients about cooking foods they’re not familiar with, consider scheduling a few live cooking classes where they join you via Zoom and you structure […]
In this post I talk about: Mistake #1 You have an overwhelming amount of information you want to include in your course As an expert, you have a wealth of knowledge to share. However, trying to cram too much information can result in your clients feeling overwhelmed, making it difficult to understand and retain information. […]
