Brilliant Ideas Podcast Episode Library
New Episodes Every Tuesday
What if your brand could speak directly to your audience in a way that feels authentic and deeply resonates? In this episode, we’re diving into the world of brand voice with Steph Laffy, a creative copywriter and brand voice strategist. From her unique journey to her signature approach, Steph shares how emotional connection and authenticity […]
Social media can feel like a full-time job, can’t it? Between algorithms, trends, and the constant pressure to post, it’s no wonder business owners feel overwhelmed. In this episode, I sit down with Emily Nelson, a social media strategist and founder of Brandakin Social Media, to discuss how she’s helping businesses stay on top of […]
Email marketing doesn’t have to feel overwhelming or out of reach—just ask Anna, an email marketing strategist who’s helping business owners turn their inboxes into income. In this episode, Anna shares her journey relocating back to Vietnam, the lessons she’s learned about work-life balance, and how her ‘Email to Income’ course simplifies email marketing for […]
Kendall Cherry, ghostwriter for multi-million dollar startups, shares transformative insights on overcoming the fear of selling through authentic storytelling, addressing the guilt that keeps many entrepreneurs from effectively marketing their services. At the heart of our conversation is a truth many of us feel but rarely say: selling your services often brings guilt. Kendall calls […]
Life has a funny way of turning our biggest struggles into our greatest strengths. For Renee, chronic knee pain and early osteoarthritis weren’t just a personal battle—it became the catalyst for building a thriving online community of over 20,000 engaged subscribers. Here’s how she did it, and what any entrepreneur or anyone facing a challenge […]
Social media has changed the way we connect, but how much of what we see is real? In this episode of Brilliant Ideas, author Tim O’Hearn shares insights from his book, Framed: A Villain’s Perspective on Social Media, exposing the hidden forces shaping our online experiences. From AI-generated content to fake engagement and shadow banning, […]
Making the leap from a traditional corporate job to entrepreneurship can feel overwhelming. Shannon Russell proves it’s possible with the right mindset and strategy. In this episode of Brilliant Ideas, Shannon shares her journey from TV producer to business owner, franchise operator, and career coach. With years of experience helping others navigate career changes, she […]
In this episode of Brilliant Ideas, I had the pleasure of sitting down with Hersh Rephun, a personal branding expert with a unique perspective on what it means to create a truly authentic brand. Hersh shared valuable insights on how to break free from the cookie-cutter, “one-size-fits-all” branding strategies that can often leave entrepreneurs feeling […]
Feeling stuck in the idea phase? You’re not alone. Fear, perfectionism, and uncertainty hold so many entrepreneurs back from turning their ideas into reality. But what if you could make it your goal to break free from the overthinking cycle and start making real progress? In this episode of Brilliant Ideas, I sat down with […]
Stories have the power to inspire, connect, and build trust. In this episode of Brilliant Ideas, Quirky Rebel Coach, Greg Halpen shares how businesses can use authentic storytelling to create meaningful relationships with clients. He introduces his five-step framework for ethical storytelling, helping entrepreneurs and brands tell their stories with integrity while staying true to […]
With a 16-year career wrangling visual effects for Marvel blockbusters like The Avengers and Iron Man 2, plus launch campaigns for the Apple iPhone 5 and the Amazon Fire Phone, Ruheene’s real superpower lies in bridging consumer stories with brands and products while making billion-dollar messaging strategies accessible to every small business regardless of size. […]
Matt Diamante is the founder of HeyTony, a marketing agency dedicated to helping entrepreneurs and small businesses master SEO and social media to achieve real, measurable results. With over a decade of experience in digital marketing and a loyal audience of over 200,000 Instagram followers, Matt Diamante has become known for breaking down complex strategies […]
Branding isn’t just about logos and slogans—it’s about creating real emotional connections with customers. That’s the heart of Appreciated Branding, a concept introduced by marketing expert and author Reid Holmes. In this episode of Brilliant Ideas, Reid breaks down how businesses can stand out by understanding their customers on a deeper level and showing that […]
