Brilliant Ideas Podcast Episode Library

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Have you ever poured your heart into launching a digital product, only to be left scratching your head wondering why it didn’t sell the way you thought it would? You’re not alone—this is a common struggle for so many solopreneurs, and in this episode, we’re tackling it head-on. I’ll break down the foundational mistakes that […]

#8: People Don’t Buy Products, They Buy Results: How to Position Your Digital Product for Maximum Sales

Podcast

Managing time as a mom and entrepreneur can feel like a never-ending juggling act. Marisa Lonic Founder of Mama Work It, a coach, author, and time management expert, who’s here to help moms balance it all with ease. In this episode, Marisa shares her journey from corporate life to entrepreneurship, her insights on balancing motherhood […]

#7: Time Momagement: Marisa’s Secrets to Mastering Time for Moms in Business

Podcast

The cool thing about Lindsay’s approach is how she bridges that gap between copy and content. When we talk about “copy,” we usually mean words that make people want to take action—like the stuff on your website that convinces someone to sign up, buy, or get in touch. “Content,” on the other hand, is a […]

What if your brand could speak directly to your audience in a way that feels authentic and deeply resonates? In this episode, we’re diving into the world of brand voice with Steph Laffy, a creative copywriter and brand voice strategist. From her unique journey to her signature approach, Steph shares how emotional connection and authenticity […]

#2: Voice on the Rocks: How Steph Laffy Helps Brands Speak Their Truth

Podcast

Social media can feel like a full-time job, can’t it? Between algorithms, trends, and the constant pressure to post, it’s no wonder business owners feel overwhelmed. In this episode, I sit down with Emily Nelson, a social media strategist and founder of Brandakin Social Media, to discuss how she’s helping businesses stay on top of […]

#3: How Emily’s Community Is Redefining Social Media Success for Solopreneurs

Podcast

Email marketing doesn’t have to feel overwhelming or out of reach—just ask Anna, an email marketing strategist who’s helping business owners turn their inboxes into income. In this episode, Anna shares her journey relocating back to Vietnam, the lessons she’s learned about work-life balance, and how her ‘Email to Income’ course simplifies email marketing for […]