Email marketing doesn’t have to feel overwhelming or out of reach—just ask Anna, an email marketing strategist who’s helping business owners turn their inboxes into income. In this episode, Anna shares her journey relocating back to Vietnam, the lessons she’s learned about work-life balance, and how her ‘Email to Income’ course simplifies email marketing for […]
Social media can feel like a full-time job, can’t it? Between algorithms, trends, and the constant pressure to post, it’s no wonder business owners feel overwhelmed. In this episode, I sit down with Emily Nelson, a social media strategist and founder of Brandakin Social Media, to discuss how she’s helping businesses stay on top of […]
What if your brand could speak directly to your audience in a way that feels authentic and deeply resonates? In this episode, we’re diving into the world of brand voice with Steph Laffy, a creative copywriter and brand voice strategist. From her unique journey to her signature approach, Steph shares how emotional connection and authenticity […]
In this episode of Brilliant Ideas, I had the pleasure of sitting down with Hersh Rephun, a personal branding expert with a unique perspective on what it means to create a truly authentic brand. Hersh shared valuable insights on how to break free from the cookie-cutter, “one-size-fits-all” branding strategies that can often leave entrepreneurs feeling […]
Feeling stuck in the idea phase? You’re not alone. Fear, perfectionism, and uncertainty hold so many entrepreneurs back from turning their ideas into reality. But what if you could make it your goal to break free from the overthinking cycle and start making real progress? In this episode of Brilliant Ideas, I sat down with […]
Stories have the power to inspire, connect, and build trust. In this episode of Brilliant Ideas, Quirky Rebel Coach, Greg Halpen shares how businesses can use authentic storytelling to create meaningful relationships with clients. He introduces his five-step framework for ethical storytelling, helping entrepreneurs and brands tell their stories with integrity while staying true to […]
With a 16-year career wrangling visual effects for Marvel blockbusters like The Avengers and Iron Man 2, plus launch campaigns for the Apple iPhone 5 and the Amazon Fire Phone, Ruheene’s real superpower lies in bridging consumer stories with brands and products while making billion-dollar messaging strategies accessible to every small business regardless of size. […]
Matt Diamante is the founder of HeyTony, a marketing agency dedicated to helping entrepreneurs and small businesses master SEO and social media to achieve real, measurable results. With over a decade of experience in digital marketing and a loyal audience of over 200,000 Instagram followers, Matt Diamante has become known for breaking down complex strategies […]
Branding isn’t just about logos and slogans—it’s about creating real emotional connections with customers. That’s the heart of Appreciated Branding, a concept introduced by marketing expert and author Reid Holmes. In this episode of Brilliant Ideas, Reid breaks down how businesses can stand out by understanding their customers on a deeper level and showing that […]
Sales conversations can feel intimidating, especially when dealing with high-ticket coaching programs. But according to sales expert Brooke Greening, success in mastering conversations and sales is all about structure, communication, and confidence. In this episode of Brilliant Ideas, Brooke introduces her powerful VCA method (Validate, Clarify, Advance) and Service Framework, giving coaches and business owners […]
Starting a business can feel overwhelming, but Evan Kuterbach believes that the best way to get started is to take action, even before you feel completely ready. As the co-founder of Canyon Pickleball, Evan has faced the highs and lows of building a brand and scaling a business. In this episode of Brilliant Ideas, he […]
Dr. Annie Cole shares invaluable insights on lead generation and client retention, particularly for solopreneurs. With powerful strategies on funnel navigation, the importance of giving value, and building lasting relationships, listeners will find clear guidance on transforming their approach to business growth with a focus on Lead Attraction. Diversify your Marketing Channels for Lead Attraction […]
Discover how to redefine success on your own terms, particularly through unscalable tasks, as I sit down with Laura. She is a corporate finance veteran who became a trailblazing business strategist. Laura’s Business Breakthrough program is designed for mid-career women ready to leverage their corporate expertise. These women venture into successful independent businesses. Through her […]