Podcast

#3: How Emily’s Community Is Redefining Social Media Success for Solopreneurs

Brandakin Besties

Social media can feel like a full-time job, can’t it? Between algorithms, trends, and the constant pressure to post, it’s no wonder business owners feel overwhelmed. In this episode, I sit down with Emily Nelson, a social media strategist and founder of Brandakin Social Media, to discuss how she’s helping businesses stay on top of their social game with her innovative membership community called Brandakin Besties. If social media feels more stressful than strategic, this episode is for you!

What You’ll Learn:

In this episode, Emily shares insights into her ‘Brandakin Besties’ membership—a resource for business owners who need affordable, personalized social media support. We discuss strategies for maintaining engagement, the importance of balancing value and affordability, and how solution-based language can drive membership growth. Emily’s Brandakin Besties approaches social media challenges creatively.

In this episode, we discuss:

  • The biggest social media challenges business owners face and how to overcome them with consistency and strategy.
  • How the ‘Brandakin Besties’ membership provides personalized, affordable social media support.
  • Why personalized support in membership communities helps members feel valued and engaged.
  • How Emily uses solution-based language to attract and convert potential members.
  • Tips for balancing value and affordability when creating a membership offering.

Share Your Brilliant Idea:

Got inspired by today’s episode? Share your biggest takeaway or an idea you’re excited to explore. Tag me on Instagram at @alyssabellisarioobm or use the hashtag #BrilliantIdeasPodcast. I’d love to feature your story! Connect with other Brandakin Besties and share your insights.

Join the Conversation:

Don’t forget to subscribe to the Brilliant Ideas podcast so you never miss an episode. And if you found this episode helpful, please leave a review—it helps other solopreneurs discover the podcast and grow their businesses too.

Links mentioned in this episode: